FeeStrip

eRank vs Marmalead: which Etsy SEO tool pays for itself?

The two serious Etsy keyword tools, priced and standardised. eRank is the budget all-rounder with a real free plan; Marmalead is the forecasting specialist at twice the price. Prices checked July 2026 on the official sites.

Prices checked July 2026 · confirm on the vendor site

eRank

Keyword research + competitor tracking + audits

$9.99/moPro · free plan forever

Try eRank free

Marmalead

Trend forecasting + engagement scores

$19/mo~$15.83/mo annual · 14-day trial

Start Marmalead trial

Sponsored links — they keep the calculators free. How we make money

FeatureeRankMarmalead
Free planYes — 5 lookups/day, 1 shop, foreverNo — 14-day trial only
Entry paid planBasic $5.99/mo$19/mo single plan
Pro tier$9.99/mo · 200 lookups/day, 50 competitorsSame $19 plan — unlimited lookups
Annual billing~$94.99/yr Pro (~$7.92/mo)~$190/yr (~$15.83/mo)
Keyword dataHistorical averages, bulk tools3-month forecast, engagement scores
Competitor trackingDeep — sales, tags, launches (50–200 shops)Included, less granular
Listing audits50+ SEO factors, gradesA–F grader + Marma AI rewrites
Chrome extensionYes — side-panel on EtsyNo
Best forBeginners to pros on a budgetSeasonal sellers who plan ahead

Verdict: start free, pay only when tags pay you

For most Etsy shops the pricing gap decides it: eRank's free plan handles validation, and Pro at $9.99/mo is half of Marmalead before forecasting even enters the picture. Marmalead earns its $19/mo when you sell seasonally and genuinely rework tags twice a month or more.

  • Pick eRank if

    You haven't made consistent sales yet, want competitor tracking, or like raw historical data. Free forever, Pro $9.99/mo.

  • Pick Marmalead if

    You earn $2,000+/mo, sell seasonal products, and will use the 3-month forecast in a real weekly workflow. $19/mo, 14-day trial.

Frequently asked questions

Is eRank really free?

Yes — a permanent free plan with 5 keyword lookups and 5 listing audits a day, no credit card. Paid tiers ($5.99–$29.99/mo) raise the limits.

Why does Marmalead cost more?

One $19/mo plan with predictive trend forecasting and engagement scoring instead of historical averages. No free tier, 14-day trial only.

Can I use both?

Some high-volume shops do — eRank Pro + Marmalead is $28.99/mo combined. For most shops that's overkill before consistent revenue.

Which pairs with the Etsy fee calculator?

Either: validate the keywords, then check the margin. Our Etsy profit margin calculator shows what a listing keeps after fees, materials and labor.

Canonical: https://feestrip.com/comparisons/erank-vs-marmalead · Prices change — the vendor page is always the source of truth.